One advantage of filming at the world's leading plastics and rubber trade fair is being able to shoot both your customer's products and their partners' applications in the same venue. Which is exactly what we did for Milliken Europe at K-2022. But not just that: throughout the week-long event, we offered a great deal of video support to Milliken.
We combined multi-cam registration using several PTZ cameras and on-the-spot editing with a portable TriCaster, to turn live TechTalks into semi-live reports that were published overnight – or even the same day – on Milliken’s LinkedIn and YouTube pages.
Milliken’s overall presence at the trade fair did not go unnoticed and they have our footage to show for it, with impressions of the stand, the welcome reception and both press conferences.