We created an exploration journey that engages people to discover facts about RSB - the utilities company - and its sustainable practices. Augmented reality transforms the dry subject matter - that would probably be ignored if it were simply printed on a wall poster - into a fun experience.
We applied the look and feel of the RSB 3D stereoscopic movie that we also created to the design of the interactive AR animations. Visitors could either activate the augmented realities on an available tablet, or trigger them with simple signs made for the purpose.
