Food segment website

DuPont's presence in the food chain was lesser known, so it was time to fix that.

DuPont de Nemours



The DuPont & food website is the fourth in a row of product sites B·U·T produced for DuPont. Though the look and feel of the previous sites is continued, the predominance of video footage throughout gives this latest product tour a unique character.

Stock video footage is combined with scenes shot by the B·U·T film crew on location.

Visitors can trace the presence of DuPont products throughout the food chain - from the field over the processing plant to the supermarket - view product photos and read in-depth information.

A product finder allows visitors to search the site directly for products.

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