Interactive success story of Iraqi oil field

A rich touch screen experience to explore the accomplishments of a Russian powerhouse.


Russian oil company Lukoil asked us to create a touch screen to present their achievements in a big Iraqi oil exploration project in an awe-inspiring way.

An organic fit
The West Qurna-2 oil field is one of the largest in the world, making it a good example of Lukoil’s ability to set up the long-term exploitation of major oil assets. Lukoil wanted to present this accomplishment at an oil and gas industry event in Russia, and gave us a batch of English and Russian content to work with. We opted for a 3D interface to emphasize the element of building and precision, and we structured the content along a flowchart to ensure an organic fit with the menu.

The content itself consisted of 2D and 3D elements that we redesigned where necessary to match the overall look and feel. We also added an interactive timeline to highlight the speed with which Lukoil executed this ambitious project, and created a searchable image and video gallery to allow users to see the scale of the endeavor for themselves.

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