Animated service infographics

We helped convey a new service concept to an internal audience.

Edwards makes innovative vacuum systems. When the company decided to differentiate its service offering with four new service programs, they turned to us for a way to explain this concept to its internal audience.

Choice of colors
We produced an animation with a cartoon-like infographic style to tell the story of service at Edwards. To make the new concept more tangible, we used different types of cars requiring different types of service as a metaphor. The story transitions from a black-and-white situation – service or no service – to one in which there are choices - represented by multiple colors. Along the way, the voice-over explains the reasoning behind the new service setup.

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