When IKEA changes the layout of one of its main store segments, it’s a big deal. To ensure consistency in all the stores worldwide, teams from all over the globe have to be on board. This takes a lot of communication and training material and… a video to guide people on what’s available and how to use it.
To make it more fun to watch, the trainer was filmed in a green screen environment. As she brings the audience up to speed on the available material, things pop up behind, in front and all around her.