On your marker, get set, go
Augmented Reality (AR) relies on recognizing markers to trigger the appearance of extra information. The marker determines what to show and anchors the content to the real world. Markers can be positioned strategically in an area or on an object. They can be any distinctive feature or image that can be recognized by the image processing.
Positioning in the mix
Mixed Reality (MR) headsets or glasses scan the environment and keep this 3D space in the right perspective as you move. This ensures that virtual objects added to the environment remain correctly tracked and positioned, without the need for markers. This opens up a world of possibilities for user guidance, interactive help and call-out information, based on the real environment.
High-quality content
As we offer a one-stop-shop approach to content development, our teams can not only create the required AR or MR application, but all the content that goes inside. Whether it’s video production, graphics design or 3D/infographics/cartoon animation, we have the people and the tools to make sure your customers will enjoy a highly attractive journey.
Interactive too
AR/MR apps can tell a whole story, offering users an interactive experience with many levels of information, drop-downs, selectors... Examples range from an AR/MR configurator, simulator or working principles demonstrator, to a whole training or sales tool.
Consulting services
Augmented and Mixed Reality are still evolving as a technology. The line between AR and MR is blurring with newer headsets, tablets are getting better at location accuracy and glasses are built in smaller and lighter form factors that stimulate a wider acceptance.
The decision to embark on this technology should be taken in an informed manner. Our consultants are ready to discuss your project and help determine which technology best answers your need, whether it is one of the devices to come, or an AR/MR product that is currently widely available.